John Jantsch's Duct Tape Marketing blog has a great post this week about technology available at a low cost to small business marketers. The idea is to automate contacts, sales follow-up, tasks, email, marketing materials distribution, orders, upsells, referrals and campaigns thus freeing you up for even more face-to-face time with clients and prospects. You can cast a wider net by using these types of applications.
We've used some of the tools he mentions such as Jott and Basecamp. Jott is especially useful for business people constantly on the go. It allows you to transcribe a message over the phone and then converts it into a text message and can send it back to you at a specified time of your choosing (kind of like a reminder) and will also email it to you. Best of all...it's a free service.
Here are some more applications you should check out:
Send Out Cards - automatically sends out birthday & anniversary cards on your behalf. Create greeting cards to send to one or one thousand people.
Vertical Response - Email Marketing & Direct Mail Postcards automation with a very attractive pricing model.
What are some of your favorite marketing automation tools?
1 comment:
I absolutely love the convenience of
SendOutCards! ... Nice to meet you ... Thank you for the referral ... Happy Birthday ... Congratulations on your advancement ... It is technology that results in a personal touch with your client. CRM done right.
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